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Press writing about UNIBEN

The new circumstance/face of packaged food market in rural areas

Conquering the rural market is the current race of many manufacturers. As these brands deeply understand the consumer behavior as well as the knowledge of regional and local cuisines, these domestic packaged food manufacturers are gaining an upper hand in the market.

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Fierce Competition from Vietnamese FMCG Market

TTO- The current Vietnamese FMCG market is the target of many foreign investors. Therefore, Vietnamese enterprises could enhance their business competitiveness by gaining awareness of their own strengths and advantages.

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Vietnam Consumer Good Market: domestic players overwhelm foreign brands

More and more rural households prefer Vietnamese domestic brands to foreign brands as before.

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